AdZip for Advertisers

News

August 5, 2011 - Launch date! AdZip Ad Server goes live, serving local ads to local consumers.

The AdZip Advantage for Advertisers

If you sell your product or service locally, AdZip is for you. until now, it has been difficult for local advertisers to get their ads shown on local websites without contacting those websites directly.

AdZip is dedicated to helping local advertisers get seen on websites that have local content, or to get their ads shown to local consumers on national websites. AdZip makes it easier than ever to accomplish these goals.

Simple campaign management, sophisticated analysis tools.

AdZip offers full self service campaign management, campaign management with AdZip Ad Design Services, or full service campaign management with an AdZip Customer Advocate.

  • Self Service Campaign Management is easy through our web interface. Create campaigns, configure banners (ads) based on the location you want to reach, and upload your own ad creatives with just a few simple steps. This is the least expensive option.
  • With our Ad Design Services, you create campaigns and specify that you want AdZip to design and upload your ads. An AdZip graphic artist will contact you and together you will design your ads. When you are happy with your ad creatives, the designer will upload and activate them for you. You pay for normal campaign setup fees and credits, plus a fee for design services.
  • Full service campaigns are managed completely by one of our Customer Service Advocates, at your direction.

The AdZip dashboard features up to the minute statistics so you can monitor how your campaign is performing. There are charts and graphs showing impressions, click-throughs and running totals of cost for each campaign, with more analysis tools being added all the time.

The Bottom Line

Lets face it, most websites show similar nationally targeted ads that are not all that relevant to our lives at that moment. After all, if we are interested in appliances, cars, computers, male enhancement products or what not, we already know how to use a search engine to find them. Ads for local products and services - or for national or regional products that have locally oriented content - are unexpected and more likely to catch our eye because they feature names and places that we recognize as local. This can spark our interest, and can increase our likelyhood to click-through to your website. And click-throughs are the name of the game, because if the customer doesn't proceed to your website, you are less likely to translate your ad into a sale.

The AdZip Advantage begins with easy campaign management options, competitive pricing, and potentially higher click-through rates. Make AdZip your Internet advertising partner, and get more results.